LifeLock is the leading identity theft protection company and is taking initiative to start a grassroots campaign to bring awareness to identity theft issues.

LifeLock’s “Strike Back – Defeat Identity Theft Now” campaign is bringing the issue of identity theft and protecting against identity theft to the consumers of the United States. This is an effort the bring issue of identity theft and what you can do to prevent identity theft to many people who just don’t know where to start when it comes to preventing identity theft.

LifeLock will travel for two weeks and log over 6,000 while hosting events and seminars to illuminate the problems associated with the nation’s fastest growing crime – identity theft. For eight years running, identity theft has held the “honor” of being the fastest growing crime in America, and it is about time consumers recognize this fact and do something about it.

As the leading provider of identity theft insurance solutions, LifeLock’s CEO Todd Davis is striking out on the campaign trail to put an end to identity theft. Todd Davis will be accompanied by identity theft prevention ambassadors and former victims, while making sure to get the word out about identity theft and what consumers can do to prevent identity theft.

After all, identity theft costs the American consumer billions of dollars a year, so they need to have a better understanding of what identity theft is and what they can do to prevent identity theft.

Hopefully, with grassroots campaigns such as this one, the American consumer can stop identity theft once and for all!